Descripción de la oferta
Experteer Overview
As Director, SEO u0026amp; AEO at Gartner, you will own end-to-end search performance across Gartner’s digital ecosystem, leading a team to execute and scale SEO and Answer Engine Optimization (AEO) initiatives. You’ll shape strategy, drive analytics, and translate insights into business impact for executive stakeholders. You will advance AEO capabilities for AI-driven discovery while aligning SEO with enterprise priorities. This role blends strategic leadership with technical depth to elevate visibility, traffic quality, and conversion across platforms.
Compensaciones / Beneficios
• Lead and scale a team of SEO/AEO associates responsible for daily execution
• Set priorities and oversee on-page, technical, and off-page SEO/AEO workstreams with stakeholders
• Influence product, IT, and content roadmaps to maximize SEO/AEO impact
• Deliver executive-level performance insights and strategic recommendations
• Define and drive Gartner’s SEO/AEO strategy aligned to business priorities
• Lead adoption and scaling of AEO best practices for AI-driven discovery
• Identify opportunities to strengthen topical authority and search visibility
• Build and govern enterprise-wide SEO/AEO processes and governance
• Lead cross-functional initiatives including site architecture, migrations, and platform changes
• Own measurement strategy, dashboards, and tools; partner with analytics for data integrity
• Establish AI-oriented measurement frameworks and conduct test-and-learn experiments
Responsabilidades
• 10+ years of SEO experience with strategy, execution, and performance ownership in enterprise environments
• 5+ years leading high-performing SEO or digital marketing teams
• Proven success in delivering organic growth tied to business outcomes (traffic, conversions, pipeline, revenue)
• Deep expertise in technical SEO, search algorithms, and modern SERP and AI features
• Experience with AEO/GEO concepts including AI-generated answers and entity-based discovery
• Advanced analytics capabilities with measurement frameworks and executive-level insights
• Proficiency with SEO and analytics platforms (e.g., BrightEdge, Ahrefs, STAT, Google Search Console, GA4)
• Familiarity with HTML/CSS and technical SEO fundamentals (site architecture, structured data)
• Strong leadership, communication, and influencing skills across senior stakeholders
Requisitos principales
• competitive salary
• generous PTO
• 401K matching
• stock purchase program
• hybrid work environment
• Medical, Dental u0026 Vision plans
