Descripción de la oferta
At Joko, we help consumers shop smarter. Our mission is to revolutionize shopping, empowering people to find what they need, make informed decisions, and save money. Founded in Paris, Joko is a tech company and certified B Corp with over 90 talents across Paris, Barcelona, and New York (and beyond). More than 5 million users already save money every day at 10,000+ merchants with Joko. From cashback and automatic coupons to price alerts and carbon tracking, we keep expanding our products to make shopping smarter. We’re now building an AI-powered shopping assistant to help users find the best products by price, quality, and impact. Having reached profitability in our core market, we’re now scaling globally, with a strong focus on the US. It’s still day 1, come build the future of shopping with us! Our Marketing Team No one is more creative and data-driven than this team - they have the best of both worlds! The Marketing Team's main mission is to get our product into the hearts of millions of users around the world. The Growth Team builds innovative ideas to conquer markets, attract, and retain users. The Brand Team strives to create Joko's vision for the long term and builds a connection with all its users. The Campaign & Merchandising team drives our Joko Business-to-Consumer campaign calendar and enhances the customer shopping experience across our merchandising assets. The B2B Marketing Team positions Joko as the top partner to have in our space and aims to build the most desired employer brand possible. Led by Isa, our CMO, they are constantly innovating to take our business to new heights. What you will do As Head of Growth , you'll manage Joko's B2C growth engine across acquisition, activation, retention, and reactivation. Your goal: scale Joko profitably and bring Joko into the hands of millions of users in France and the US (with more markets to come). You'll be deeply involved in day-to-day operations, working closely with Product, Data, and Brand to run fast experiments and unlock new growth loops. You Will Report To The CMO And You'll Lead The Growth Team (CRM & Lifecycle And UA), a Team Of 4 Today And Growing, Support Cross-channel Execution, And Help Build a High-performing, AI-driven Growth Organization. Build, run, and elevate Joko’s full-funnel growth engine: You’ll improve every step of the user journey from acquisition, activation, retention, and reactivation to grow a valuable, engaged user base. Own and optimize our growth budget and LTV/CAC ratio: You'll maximize efficiency across all growth channels and levers including referral, ads, influence, growth partnerships and more (you tell us what's next). Identify and activate new growth loops: You’ll explore new channels, test innovative formats, and launch breakthrough ideas that unlock incremental and scalable growth. Partner with Product, Data, and cross-functional teams: You'll drive marketing initiatives within Joko's growth roadmap alongside our Growth Task Force, ensuring alignment and fast execution across the company. Own measurement, attribution, and incrementality: You’ll ensure we track the right KPIs daily, run incrementality tests, and maintain a strong data foundation that supports confident decision-making. Scale AI usage across the growth team: You’ll automate campaign operations, accelerate creative production, enhance segmentation, and use prediction models to guide prioritisation. Lead and mentor the Growth team: You’ll foster a high-performance culture rooted in experimentation, speed, curiosity, and measurable outcomes. Who we’re looking for Experience: 10+ years in growth, performance marketing, or full-funnel user acquisition in fast-paced tech environments in a B2C mobile app environment, marketplace You have scaled a growth engine with a proven track record of delivering profitable, sustainable growth at scale. Growth hacker mindset: you’re creative, and able to think outside the box to unlock unconventional growth opportunities. Strong expertise across performance channels (Meta, TikTok, Google, ASA, affiliates, referral, influencer, partnerships) with clear ownership of budget and steering. Highly data-driven: you rely on experiments, cohort analysis, and funnel metrics to guide priorities. Hands-on with growth levers: you're a doer and you jump in fast on projects when your team needs it, from referral to influencers to experiments, and get things done. AI mindset: you use AI daily and know how to scale operations through automation, agents, and workflow improvements. Previous experience building and managing a team, with strong leadership, coaching, and performance management skills. Fluent in French and English, written and spoken. Our perks At Joko, we believe that flexibility and trust are essential. Our work environment reflects this through: Flexible remote (only to specific fully remote positions): If you live in Paris, you can choose to work from our office or from home with no constraints. If you live elsewhere, we can provide access to a coworking space and a coworking budget. Work from anywhere (full-time only): Want to spend a month in Italy while working? Full-time employees can work from most countries in the world for up to 3 months per year. On top of that, we offer plenty of perks (some for everyone, others only for full-time positions):
