Descripción de la oferta
Join Impress – Europe’s Leading Health-Tech Innovator! We are the largest chain of orthodontic clinics with fully digital processes in Europe. We have revolutionised the invisible orthodontic sector with the best team of professionals specialised in making people smile and using the latest technology for the diagnosis, treatment, and follow-up of all cases. We're seeking a dynamic and results-oriented Head of Affiliate and Partnership to lead and scale our affiliate and partnership programs, with a strong emphasis on affiliate marketing. This pivotal role will be responsible for developing and executing the strategy to drive significant customer acquisition, brand awareness, and revenue growth primarily through strategic affiliate collaborations and other relevant partnerships. The ideal candidate will have a proven track record of building and managing successful affiliate programs using platforms like Awin and Rakuten, strong negotiation skills, and a deep understanding of performance marketing. Define and implement a comprehensive affiliate marketing strategy, leveraging platforms such as Awin, Rakuten, and others, aligned with Impress's overall business objectives. Affiliate Partner Identification & Acquisition Proactively identify, recruit, and onboard relevant affiliate partners (e.g., publishers, bloggers, employee benefits, comparison sites) through various channels and affiliate networks. Partnership Identification & Acquisition Identify, research, and prioritize potential strategic business partners that can drive customer acquisition and brand awareness. Onboarding & Relationship Management Oversee the onboarding process for new affiliate and non-influencer partners and cultivate strong, long‑term relationships, ensuring mutual success. Performance Monitoring & Optimization Establish key performance indicators (KPIs) for affiliate and partnership activities, track performance on affiliate platforms, analyze results, and optimize campaigns to maximize ROI. Negotiate partnership agreements, commission structures (specifically within affiliate networks), and other terms to ensure mutually beneficial outcomes. Marketing & Communication (for Affiliates & Partners) Collaborate with the marketing team to develop compelling marketing materials, creatives, and communication strategies for affiliate and other non‑influencer partners. Compliance & Reporting Provide regular performance reports on affiliate and partnership performance to stakeholders. Qualifications Strong understanding of affiliate marketing principles, tracking technologies within affiliate platforms, and performance metrics specific to affiliate marketing. Experience in identifying and establishing other types of strategic partnerships (excluding direct influencer management). Analytical mindset with the ability to interpret data from affiliate platforms and make data‑driven decisions. Experience managing campaigns and reporting within affiliate marketing platforms and CRM systems. Fluent in English; proficiency in Spanish is a plus. Existing network of relevant affiliate partners within our target markets. #J-18808-Ljbffr
