Descripción de la oferta
Ready to turn SEO into measurable business growth?TransPerfect are looking for a strategic, data-driven SEO Specialist to join their Digital department to help global brands expand their international reach. Working cross functionally and client side across EMEA, you’ll shape and deliver high-impact SEO strategies and drive real results across global markets.The SEO Specialist plays a key role in the expansion and growth of the division. They work alongside Sales to pitch digital marketing services and data-driven strategies to existing and prospective clients. They have a good understanding and hands-on experience in all areas of search engine optimization (SEO), are pivotal to the successful planning and execution of international SEO strategies across industries ranging from B2B to B2C. Projects range from short-term to ongoing engagements, they will help boost online presence and reach a wider international audience through organic search.The SEO Specialist is strategic and data-driven, commercially minded and client-focused. They find it easy to explain SEO concepts and strategy to clients and colleagues. They possess excellent cross-cultural communication, organization and time management skills to successfully manage client stakeholders and internal teams across the US & EMEA. Always focusing on quality, performance, profitability and growth.This position reports to the Digital Marketing Strategist and assists with strategic data-driven account growth, while being responsible for strategy definition, on-going performance optimization and key performance indicator (KPI)/return on investment (ROI) reporting.Work alongside the account management to help grow international SEO/performance services to both existing and prospective clients by contributing to client pitches and strategic proposals
Mentor and aid junior team members in both client services and production departments
Lead research and strategy (audits, competitor analyses, keyword research, content gap analyses) and present findings and recommendations confidently to senior colleagues and clients
Oversee successful execution of multiregional strategies by our global digital production teams, liaising with client HQ, local stakeholders and agency partners if needed
Own performance monitoring and reporting of assigned accounts: work with the digital data analyst to set up performance monitoring dashboards and deliver monthly performance reports with insights and recommendations
Continuously research and select the best tools and templates to support our SEO offering and incorporate those into existing workflows and processes
Keep up to date on SEO trends, technologies and market leaders, and share this knowledge with colleagues and clients
Superior written and spoken communication skills in English
Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook)Minimum bachelor’s degree or its equivalent
Minimum 4 years of experience in SEO
Experience auditing websites, performing keyword research and competitor analyses to determine the best strategic approach to improve SEO performance
Strong IT literacy, including proficiency in Excel and PowerPoint and experience with industry tools such as SEMRush, Moz, Ahrefs, Screaming Frog, Google Search Console and Web Analytics platforms (Google Analytics and/or Omniture)Knowledge of MS Project
Experience in digital copywriting and conversion optimization
Experience in genAI custom assistant/agent creation for SEO workflow and processesJoin us and make your mark on international SEO, apply today!
