**Job Title**Marketing Strategy & Programs Manager**Summary of the role:**The Marketing Manager is responsible for managing and executing the regional marketing plan to drive awareness, visibility, and lead generation for Amadeus Hospitality solutions. This role localizes global marketing strategies for assigned markets and partners closely with Sales to deliver marketing campaigns, events, and customer-facing programs that support pipeline growth and market engagement.**In this role you will be responsible for:*** **Regional Marketing Programs:** Develop and implement regionalized marketing plans to enable lead generation and growth in support of the Commercial Team's strategic growth goals. This includes adapting marketing and sales materials provided by Marketing Strategy and Product Marketing for use at regional industry tradeshows and local events, in campaigns across multi-channel, multi-touchpoint strategies to ensure maximum reach and impact. Evaluate performance of campaign activities and adjust strategy as needed.* **Marketing Strategy:**Contribute regional and commercial insights to inform the overall Hospitality marketing strategy, ensuring that global programs, inclusive of events, are aligned with market realities and customer needs.* **Lead Generation:** Drive lead generation activities in close coordination with Marketing Strategy and Product Marketing, ensuring campaigns align with Commercial Team needs. Partner with the Commercial Team to drive follow-up and conversion from Global Programs, Events, and Product campaigns, securing timely engagement and measurable results.* **