Descripción de la oferta
Digital Marketing Specialist - E-commerce Focus Our client is seeking a driven and innovative Digital Marketing Specialist to join their growing e-commerce team. This role is focused on developing and executing online marketing strategies to drive traffic, conversions, and customer engagement for digital storefronts. This opportunity is remote-first, with collaboration across cross-functional teams to manage campaigns across digital channels and optimize performance. Tarragona is noted in the listing. Key Responsibilities Develop and implement comprehensive digital marketing strategies across SEO, SEM, social media, email marketing, and content marketing. Manage paid advertising campaigns across platforms to achieve target ROAS and conversions. Create compelling marketing copy and visual assets, ensuring brand consistency. Analyze website traffic and user behavior to identify trends and opportunities for improvement. Collaborate with product, design, and sales teams to align marketing efforts with business objectives. Stay up-to-date with the latest digital marketing trends, tools, and best practices. Requirements Proven experience as a Digital Marketing Specialist with a focus on e-commerce. Demonstrated success in managing SEO/SEM campaigns, social media marketing, and email marketing. Proficiency with digital marketing tools and analytics platforms (e.G., Google Analytics, Google Ads, Meta Business Suite). Excellent analytical, problem-solving, and communication skills. Ability to work independently and collaboratively in a fully remote setting. Benefits Competitive salary and performance-based incentives. Fully remote work environment, offering maximum flexibility. Opportunities for professional development and continuous learning. Access to cutting-edge marketing tools and technologies. A supportive and dynamic team culture that values innovation and results.
