Descripción de la oferta
Puig is seeking a highly experienced and visionary Global Head of Media Data to build and lead a best-in-class media data capability across Paid, Owned, and Earned ecosystems with our CRM, Consumer and Media Data & Insight Team (Consumer & AI Accelerator Office team), supporting our portfolio of brands across all markets. This role is critical to transforming media data into a core business driver, enabling:
smarter investment decisions
advanced performance measurement
scalable AI and data use cases
The Head of Media Data will act as a central pillar between Business, Data and Tech, ensuring that media data is structured, reliable, and fully activated to deliver measurable impact.
Scope & Team Leadership
You will lead a multidisciplinary team including:
Global Paid Media Data Manager
Global Social Data Data Manager
Global Media Data Product Manager
Global Media Tracking Manager
You will build a strong center of expertise, combining:
media analytics
data governance & tracking
data products
The Opportunity
Location: Barcelona
Language: English (mandatory)
We'd love to meet you if you have
Experience
12+ years in media analytics, data, or digital performance roles
Strong experience in advanced measurement (MMM, attribution, econometrics)
Proven track record managing complex, cross-functional programs
Experience leading teams and building data capabilities at scale
Background in consumer goods, beauty, or luxury is a strong plus
Technical & Functional Expertise
Deep understanding of:
Paid / Owned / Earned media ecosystems (Camphouse, Supermetrics, Meltwater, Lefty…)
Media tracking & data collection (GA4, tagging, etc.)
Cross-channel measurement frameworks
Strong analytical background (econometrics, statistics, modeling)
Experience with:
SQL / data environments (Big Query)
Data visualization tools (Tableau, Power BI, Looker)
Data products and data lifecycle (from ingestion to activation)
Leadership & Soft Skills
Strategic thinker with strong business knowledge
Ability to translate complex data into impact for business stakeholders
Excellent communication and influencing skills
High capability to manage multiple projects and stakeholders simultaneously
Strong collaboration mindset across business and tech teams
Mindset
Business-driven and impact-oriented
Data expert with strong pragmatism
Curious, forward-looking, innovation-driven
Hands-on when necessary, but operating at strategic leadership level
We welcome Creators Of All Kinds.
A few things you'll love about us
An entrepreneurial, creative and welcoming work culture
A range of learning and development opportunities
An international company with plenty of opportunities to grow
A competitive compensation & benefits package
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