Descripción de la oferta
pbr/ppMost creative strategists can make an ad look good. We need one who can make it sell. /ppbr/ppbCompensation 4,000-8,000€ per month /b before taxes, depending on experience. /ppbr/ppbAbout us /b /ppbr/ppA performance-driven e-commerce group running a portfolio of health, wellness, and beauty brands across Europe. Direct-to-consumer, fast-moving, data-led. Small team, no bureaucracy. /ppbr/ppbThe role /b /ppbr/ppYou own the path from research to finished ad: build the target avatar, find the angle, write the copy, brief the creators who make it, then read the data to decide what's next. Across several brands and markets. /ppbr/ppbWhat you'll do /b /ppbr/pulliResearch the audience and build target avatars - pains, desires, beliefs, objections - then turn them into angles for paid social (Meta, TikTok ads) /liliWrite copy that converts: ads, advertorials, landing pages, UGC scripts /liliRun every creative as a testable hypothesis /liliBrief and direct UGC creators, editors, and designers /li /ulpbr/ppbWhat we're looking for /b /ppbr/pulli2-4 years in creative strategy, performance marketing, or direct-response copywriting (DTC/e-commerce) /liliA researcher at heart - you build avatars from real evidence, not guesses /liliA strong copywriter who writes to sell, not just to sound clever /liliHands-on with paid ads, especially Meta - you know what makes an ad convert /liliCan read the core metrics (hook rate, CTR, CPA, ROAS) and act on them /liliFluent English /li /ulpbr/ppLocation Remote within Europe. /p
