Descripción de la oferta
Medier isn’t just a marketing agency—we’re creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don’t just deliver campaigns—we deliver results.¿Le interesa este puesto? Puede encontrar toda la información relevante en la descripción a continuación.Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You’re in.We are looking for experienced CRM professionals to join our growing team at different seniority levels — from CRM Manager to CRM Head. This is a unique opportunity to influence customer engagement strategy on a global scale and build best-in‑class CRM processes across multiple products.All the roles are on-site in Valencia.We will be happy to relocate you!Key Responsibilities:Define, implement, and continuously optimize CRM strategy across all communication channels (Email, SMS, push notifications, in-app, and onsite messaging).Own the customer lifecycle, ensuring effective onboarding, engagement, retention, reactivation, and churn prevention.Plan, execute, and evaluate CRM campaigns with a strong focus on personalization, segmentation, and measurable impact on ROI.Collaborate with cross-functional teams (content, design, product, analytics) to ensure campaigns are creative, data-driven, and aligned with business objectives.Monitor, analyze, and report on CRM KPIs such as CLV, retention, conversion, and churn; translate insights into actionable improvements.Ensure compliance with data privacy regulations and responsible gaming practices.Depending on seniority:CRM Manager – execute and optimize campaigns within the defined strategy.Lead CRM – take ownership of strategy development, testing new mechanics, and mentoring team members.Head of CRM – define global CRM vision, manage budgets and tools, build and lead a high-performing CRM team.Requirements:3+ years of CRM experience within iGaming or Betting.Proven track record of managing CRM campaigns end-to-end, with measurable business impact.Hands‑on experience with leading CRM platforms (Braze, Optimove, Salesforce, or similar).Strong analytical skills, including segmentation, A/B testing, and campaign performance optimization.Excellent project management, communication, and collaboration skills.Fluent in English (additional languages are a plus). xcskxlj Proactive, adaptable, and comfortable working in a fast‑paced, international environment.#J-18808-Ljbffr
